7 Benefits of Using WordPress Blogging Software for CMS
1. WordPress is Free or Affordable
Using WordPress platform for your website means it’s either free or very affordable for personal use or business blogging and CMS. The cost of ownership for WordPress software itself is free, and you can choose from a vast number of free themes from the WordPress admin dashboard or purchase one for less than $70 or less. And you can customize the free theme yourself using the free image creator software GIMP or a paid one such as Photoshop Elements or Dreamweaver.
2. WordPress is User-Friendly
Anyone who uses the internet for emailing, gaming, shopping, or tweeting will discover that WordPress is easy to use. WordPress admin dashboard is user-friendly and easily navigable so your chances of making serious errors is minimal. A self-hosted WordPress blogging software is one that is installed on your web server. You can also host a free blog at WordPress.org. The WordPress admin dashboard is accessible via the web browser and all of the functions of the blog, including changing themes, writing articles, and adding plugins, pages or editing comments are administered from this backend control panel.
3. WordPress is DIY – Easy Content Management
With WordPress you become your own author or blogger, publisher and reporter. No editor, programmer, or moderator is required if you choose to use WordPress for blogging about your life, your interests or your business. WordPress makes all of these ers possible because no expertise and hence no cost is required for its maintenance. And help is an email away to WordPress.org or to a forum for any issues that may arise.
The plug-n-play nature of WordPress is one of its most important benefits of WordPress. For instance, with WordPress you can make quick updates to posts, delete spam comments, add seo metatags, modify advertising in the sidebar, or ping sites with an rss feed for sydication. Additionally, you can install multiple WordPress sites on subdomains or add multiple TLD domain names to a multiple website hosting service and easily maintain and upgrade these installations.
4. WordPress is Many Users, Many Places
WordPress is online and offers multiple users, which means that any authorized user can access the WordPress admin dashboard remotely for work or to fix a technical problem. Also, your website is hosted on a secure server with multiple redundancies and firewalls.
5. WordPress is SEO-Friendly. Search Engine Optimization (SEO)
The search engines love WordPress because by design it is search engine optimized. This means that WordPress makes it easier to optimize your search engine results and increases your ranking in the search engine results pages (SERPS). In other words, your site is more likely to appear land on the first page of any major search engine, which means people are more likely to find you.
A site running on WordPress is optimized for easily publishing and content modification. Content is king because the search engine spiders love content. Fresh, unique content is essential for getting good search engine rankings. WordPress blog is a dynamic page because the new content is added to it whereas a static page such as a brochure-style website that is never updated will be ignored by the search engines.
WordPress dynamic nature is part and parcel of the dynamic nature of the internet. As the Internet evolves by its use of technological innovation and software as service, so too changes in the way we communicate makes possible new dimensions of reaching out via syndication, social media and apps. WordPress software is the best blogging software and it sets the standard for communicating by blogging.
6. WordPress is Evolving Software – A Permanent Site
WordPress is a free, internet-based software that is open source, which means it is available for developers to build upon and modify at will for the WordPress community at large. Over time, its open source flexibility has allowed WordPress to become a content management system (CMS), which is a program that creates, edits, and manages website content as well as blog content.
The best part about WordPress is that it doesn’t require knowledge of PHP or HTML code to use it. The blogger or website creator chooses the theme design and content layout easily without rebuilding whole pages through the code.
7. WordPress has Themes, Widgets and Plugins
The WordPress theme system allows for easy customization for your blog, permitting the blog creator to change the look of the site anytime and in real time. WordPress also contains add-on features that assist with testimonial management, link management, monetizing the blog, complex indexing of blog posts, categorizing and tagging posts, and the ability for multiple authors to add site content. WordPress software works well with other blogging tools such as Trackback and Pingback as well as easy importing of content from other blogging platforms. And WordPress has security features such to control spam and visitor comments, user registration, and password protection for selected posts. There’s a gazillion of compatible plugins available for WordPress Standard that can greatly extend its functionality for users.
WordPress for Business and Pleasure
WordPress started as a communication tool for the personal blogger, but it also has numerous benefits to offer to the business community. Since WordPress is easy to use and maintain, this means less overhead and less time spent on creation and maintenance of the blogging platform. The blogging aspect of WordPress also means that companies have an on-demand method for keeping their audiences updated on company business and advertising their products and services. Plus, blogging offers a wonderful method for companies to get feedback from their consumers. It allows you to keep the content fresh, which increases search engine ranking so that the company’s content will have a better chance of audience exposure.
8. Everyone’s Doing It
With the popularity of social media and the flexible program, ease of installation, and added functionality of plug ins, WordPress provides a way for everyone to be involved and engaged in social media, and utilize the benefits it provides to your overall presence on the Internet.
The Technical Benefits of WordPress
10. Build a Blog, or a Whole Website with WordPress
WordPress is a free and open source blog publishing application. We highly recommend using WordPress as an addition to your company website, or to revise your static brochure style site. This website runs on WordPress.
WordPress acts as a very powerful content management system (CMS), storing images, audio, video, pdfs and other documents for easy insertion into your pages. This scalable model can be used to build a simple brochure-style website, a business blog, an eCommerce site or a multi-level membership site.
Can your current website can do that?!
We love WordPress as part of a Social Media strategy because it elegantly integrates with Facebook, LinkedIn and Twitter!
11. Standard WordPress Features – Easy Customization
You can change the look and colour of your website in a few clicks. There is a simple editor which is easy to use, along with many different themes available.
Themes are a “skin” of a look & feel that can be changed with 1 click! View our recommended themes.
With some customization, themes can be updated to match your brand. They provide more than just a pretty color:
* Multiple page layouts (home, archives, single column, etc.)
* Photoshop files (to be edited to match your brand)
* Widget Ready with custom widgets (blocks of extra functionality)
* Ad Monetization (strategic place holders that you can use to sell ad space or promote your own products)
Posts (Blog Content)
Content that is presented as latest entry first, organized into archives automatically. This is the “blog” format, but businesses can use this to present latest news or product updates.
Pages (Static Content)
Pages allow you to manage non-blog content easily, so for example you could have a static “About” page that you manage through WordPress. On our website, “pages” are the links across the top gray bar.
There are literally hundreds of plugins that extend what WordPress does, so the actual functionality is nearly limitless. Our favorite plugins include Twitter integration, eCommerce solutions, Membership management platforms and advanced photo galleries.
Blocks of content and mini interactive features that can be placed on the sides or bottom of your template. See the right column of our site for examples.
Visitors to your site can leave comments on individual entries, and through Trackback or Pingback can comment on their own site. You can enable or disable comments on a per-post basis.
Out of the box WordPress comes with very robust tools such as an integrated blacklist and open proxy checker to manage and eliminate comment spam on your blog, and there is also a rich array of plugins that can take this functionality a step further.
Full user registration
WordPress has a built-in user registration system that (if you choose) can allow people to register and maintain profiles and leave authenticated comments on your blog. You can optionally close comments for non-registered users. There are also plugins that hide posts from lower level users.
Intelligent text formatting
If you’ve dealt with systems that convert new lines to line breaks before you know why they have a bad name: if you have any sort of HTML they butcher it by putting tags after every new line indiscriminately, breaking your formatting and validation. Our function for this intelligently avoids places where you already have breaks and block-level HTML tags, so you can leave it on without worrying about it breaking your code.
WordPress’ highly advanced user system allows up to 10 levels of users, with different levels having different (and configurable) privileges with regard to publishing, editing, options, and other users.
* editing without needing to know HTML
* easy handling of “rolling events” like speaking engagements
* post-dating of articles so they can automatically “go live” on the scheduled date (as is required with embargoed articles until their print publication date)
* reader participation through comments
* organization of the content using tags
* seamless handling of pre-existing URLs
* easy addition of new functionality (because it is “open source”)
* free support by the very responsive developer and user communities
* clean WP code
* usage of tags
* optimize images
* pinging option
* Simple But Effective Default Theme
* customize themes
For more information please visit: www.wordpress.org/about/features